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Most Common Web Design Mistakes that Hurt SEO

Dora Strother November 16, 2017

Having a professional-looking website is a must for every business owner. Hence, if you are just starting them out in online business, you must know the basics of web designing. Here are the following most common web design mistakes that you should avoid as it will negatively affect your SEO. You don’t want your website looking shabby.

  1. Hiring the first web designer

When it comes to hiring a professional who will design your website, you need to make sure that you’re going to invest both your time and money in looking for the best web designer in your area that can help with your business. An unprofessional-looking website can instantly ruin not just your reputation but your entire business as well. Hence, you should be picky when selecting the potential candidates. Choose someone who is willing to understand the manner of your business and provide the most suitable web design for it. Try and find a web designer that also has a good knowledge of online marketing pricinples. This will help with the setup of call to actions, or text formatting in order to general more leads

 

  1. Prioritizing the animations instead of the speed

Now, the attention span of a customer is very short. Once the website is slow to load, he will eventually leave and look for a faster-loading website out there. Instead of prioritizing fancy JavaScript animations, you should make sure that your website can load fast. It’s not just about a fancy-looking website because what matters the most is the usability.

 

  1. Inconsistency of the web design

Don’t put too much clutter on the website otherwise, it will not look pleasing to the eyes, and you will look out of focus. You need to ensure that you’re going to follow the consistency of the web design to guide your audience to the content that you wanted them to read or see. Hence, you should limit the pop-ups, ad, presentations, and irrelevant videos on your site that doesn’t help the audience to concentrate.

 

  1. Beautiful but unresponsive design

A de facto standard of a professional website is a stylish yet responsive design. You need to make sure that your design is responsive because not all of your audience is using the desktop in viewing your website. Aside from that, Google will be most likely to penalize you if you are going to fill your website with loads of unresponsive design that drives away the audience.

 

  1. Out of focus design

If you wanted to engage your audience, you should make sure that you have a focus. Focus on your content and what the website is all about. In that way, visitors can easily figure themselves out upon navigating your website. Aside from that, you can also guide your visitors to read the content that might help them to engage with your products and services or provide accurate and useful information that will drive them to return to your website again.

 

Now that you know the most common mistakes in web designing, you should make sure to avoid all of them. Work with your web designer in creating a useful, professional-looking website that should serve as your online presence in the world of business.

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